MGT X476.31 - Email Marketing for Results

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Course Description

The number of marketing strategies and innovations being used today is astounding. Email marketing, however, is the one strategy that has survived the test of time. According to Forbes, Email marketing is almost 40 times more effective than Facebook and Twitter combined. Cover basic concepts related to email marketing that drive improved retention and results for your business, and learn:

best practices
how to improve awareness of your brand
what's behind designing a campaign
the importance of analyzing results and data to improve outcomes

Applies Towards the Following Certificates

Digital Marketing : Required